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Submitted: February 18, 2010
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I love Peace I love Sudanby ~EmpCharles

Designs & Interfaces / Logos & Logotypes

Proposal for a UNICEF campaign with the objective of promoting peace in Sudan. Did not got picked up

Done through my internship at omm...

www.omgroup.com

~marimayhem Feb 19, 2010 Professional Digital Artist

I think the readability is an issue and that particular shade of green disappears into the aqua. Otherwise it seems a good concept.

~EmpCharles Feb 19, 2010 Hobbyist Interface Designer

Yeah, there are other versions with more readable colors but I used this since it was a lot more suiting to the peaceful nature of the logo that it's trying to comunicate.

~marimayhem Feb 19, 2010 Professional Digital Artist

I understand it's just that the amount of the green the in the aqua absorbs that shade of green. Colors look different to the eye depending on their placement against other colors.

~EmpCharles Feb 19, 2010 Hobbyist Interface Designer

The legibility of text is the most important part of the logo, the iconography inside of it it's just used as a reinforcement so I considered more the color psicological effect...

And yes, I know color theory and I do know about the effects of colors on top of other colors, but I don't believe in this case it absorbs it.

~marimayhem Feb 19, 2010 Professional Digital Artist

Did you try replacing the green with white. I know something whitespace makes you feel like a logo needs something, but sometimes less is more.

~EmpCharles Feb 19, 2010 Hobbyist Interface Designer

I did, and tried many other colour schemes... But this one suited better the logo, the other option was to use low saturation orange but the green is used as a healing color, the whole point of the green is to simbolize healing through love and peace... And I know there are many other ways to do so, but it was my choice